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In the 1920s, Domenico Bottega was a wine trader. He was a passionate oenologist and was able to recognise the best grapes when still on the vine. Distilleria Bottega had already been producing producing fine grappa for three-generations but it wasn't until 1987 though that the trademark Alexander was created. The new Alexander brand was introduced to bring the fine Grappa and spirits of Distilleria Bottega to an increasingly educated and refined consumer base. The company has gone from strength to strength since its inception and today the brand is well know throughout the world.